https://web.archive.org/web/20240218055935/https://blogs.scientificamerican.com/cross-check/can-integrated-information-theory-explain-consciousness/
Nor must it be imagined that I here commit the fallacy which the logicians call a circle; for since experience renders the majority of these effects most certain, the causes from which I deduce them do not serve so much to establish their reality as to explain their existence; but on the contrary, the reality of the causes is established by the reality of the effects.
https://blogs.scientificamerican.com/cross-check/can-integrated-information-theory-explain-consciousness/