- Asia (/ˈeɪʒə/ AY-zhə, UK also /ˈeɪʃə/ AY-shə) is the largest continent in the world by both land area and population. It covers an area of more than 44 million square kilometers, about 30% of Earth’s total land area and 8% of Earth’s total surface area. The continent, which has long been home to the majority of the human population, was the site of many of the first civilizations. Its 4.7 billion people constitute roughly 60% of the world’s population.