The advertisement must be cool from a Gen X perspective.

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Giant star (Wikipedia) A giant star has a substantially larger radius and luminosity than a main-sequence (or dwarf) star of the same surface temperature. They lie above the main sequence (luminosity class V in the Yerkes spectral classification) on the Hertzsprung–Russell diagram and correspond to luminosity classes II and III. The terms giant and dwarf were coined for stars of quite different luminosity despite similar temperature or spectral type (namely K and M) by Ejnar Hertzsprung in 1905 or 1906.

Generation X (Wikipedia) Generation X (often shortened to Gen X) is the demographic cohort following the Baby Boomers and preceding Millennials. Researchers and popular media often use the mid-1960s as its starting birth years and the late 1970s as its ending birth years, with the generation being generally defined as people born from 1965 to 1980. By this definition and U.S. Census data, there are 65.2 million Gen Xers in the United States as of 2019. Most of Generation X are the children of the Silent Generation and early Baby Boomers; Xers are also often the parents of Millennials and Generation Z.