When the stock market crashed, Franklin D. Roosevelt got on the television and didn’t just talk about the, you know, the princes of greed. He said, ‘Look, here’s what happened.’
Seattle Neighborhoods: View Ridge — Thumbnail History (historylink.org)When View Ridge was developed for homes, there was a ridge, but no views. Lake Washington was nearby, but you couldn’t see it for the trees. During the Great Depression, two veterans of radio broadcasting changed that. With $25 down, they started clearing land and grading streets. By masterfully managing publicity, partners Al Balch (1903-1976) and Ralph Jones (1903-1996) outpaced better financed projects nearby. View Ridge became a neighborhood in northeast Seattle just west of Sand Point.